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Tuesday, October 20 • 12:00pm - 1:30pm
Startup Branding: It’s More Than Colors, Shapes, and Fonts FILLING

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Despite the obvious commercial benefits of designing great products and services, consistently realizing this goal is notoriously hard—and getting harder. Only the very best designs now stand out from the crowd, given the rapid rise in consumer expectations driven by the likes of Amazon; instant access to global information and reviews; and the blurring of lines between hardware, software, and services. Companies need stronger design capabilities than ever before. So how do companies deliver exceptional designs, launch after launch? What is design worth? (McKinsey Quarterly, 2018)

avatar for Christopher Day

Christopher Day

First Line Consulting
The crossroads of emerging technology integration and human resource transformation are at the center of my professional and entrepreneurial worlds.My HR experience supporting large enterprise IT shops as well as my entrepreneurial business "learning while doing" offers a deeper understanding... Read More →

avatar for Pete Sena

Pete Sena

Digital Surgeons
Pete Sena is the Founder and Chief Creative Officer of Digital Surgeons, a creative consultancy that helps brands spark and design new opportunities for growth. He has built and led cross-functional teams that have delivered a number of successful, award-winning, multi-channel programs... Read More →
avatar for David Salinas

David Salinas

Digital Surgeons
David Salinas is a serial entrepreneur and the founder and visionary behind District, a technology and innovation ecosystem and real estate development. David’s vision for District stems from his years as an entrepreneur, his passion for economic development, and his desire to improve... Read More →

Tuesday October 20, 2020 12:00pm - 1:30pm EDT